Mary O'Rawe lectures in Innovation Management at the School of Hospitality Management and Tourism at TU Dublin and is a tutor and subject specialist in the Management area on the B.Sc. Event Management programme. Mary researches in the hospitality, tourism and events area, most recently in the area of virtual reality and augmented reality. Mary has convened several education seminars and conferences, and is the co-founder of the international ARVR Innovate conference.